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Content in Context programming is framed by four general sessions that explore the major themes of the conference. Breakout sessions move from broad trends to practical and specific insights, probing the same themes across four recurring strands:
- The Business of Education
- Publishing Know-How
- Reaching Your Customer
- Research & Policy
Each strand is designed to facilitate conversation and collaboration among attendees while providing actionable advice for your job and your business.
Follow your strand through the whole event, or jump around and broaden your perspective. |
8:30 am - 7:00 pm
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Conference Registration Desk Open |
| 9:00 am - 3:00 pm |
CIC International Day
Education Marketing Forum
Open to conference attendees only. Separate registration fee required for non-international attendees.
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| 6:00 - 8:00 |
Opening Reception |
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7:00 am - 5:00 pm
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Conference Registration Desk Open |
7:30 - 8:30
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Breakfast
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| 8:45 - 9:00 |
Welcome Remarks |
| 9:00 - 10:30 |
General Session: Future View
Speaker: Fernando M. Reimers, Ford Foundation Professor of International Education and Director, International Education Policy, Harvard University
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| 10:30 - 11:00 |
Coffee Break |
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11:00 - 12:00
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Breakout Strands: Facing Future Challenges
- The Business of Education
- Publishing Know-How
- Reaching Your Customer
- Research & Policy
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12:15 - 1:15
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Weekly Reader's Student Publishing Luncheon |
1:15 - 1:45
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Coffee and Dessert in Networking Hub
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| 2:00 - 3:30 |
General Session: Innovation
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| 3:30 - 4:00 |
Coffee Break
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4:00 - 5:00
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Breakout Strands: Education Meets Business
- The Business of Education
- Publishing Know-How
- Reaching Your Customer
- Research & Policy
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| 6:00 - 7:30 |
Networking Reception |
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7:00 am - 7:00 pm
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Conference Registration Desk Open |
7:30 - 8:45
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Breakfast
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| 9:00 - 10:30 |
General Session: Game Changers
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| 10:30 - 11:00 |
Coffee Break |
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11:00 - 12:00
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Breakout Strands: Thinking Inside New Boxes
- The Business of Education
- Publishing Know-How
- Reaching Your Customer
- Research & Policy
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12:15 - 1:15
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Beacon Awards Luncheon |
1:15 - 1:45
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Coffee and Dessert in Networking Hub
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| 2:00 - 3:30 |
General Session: Election Year Debate
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| 3:30 - 4:00 |
Coffee Break
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4:00 - 4:45
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Closing Session: So What Do We Do Now?
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| 6:00 - 7:00 |
AEP Awards Reception |
| 7:00 - 10:00 |
AEP Awards Banquet & Gala
Separate registration fee required.
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| 9:00 am - 12:00 pm |
Capitol Hill Event
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